Have you read a blog on a site and got bored? Fan pages and twitter updates suddenly seem clichéd and something that the entire world is doing. In such a scenario, how should a company make its presence felt and in fact, go a step beyond and capture the attention of the public in a unique way. Discussing topics, having interesting tabs, contests etc. will definitely accelerate the company`s pace but the company needs to accelerate its social media presence in various unique ways also:
• Try by sharing blogs, press releases and articles on your website. This is one sure shot way to get people attracted to the website and get to know your company better
• Has your company won awards, published books etc. If yes, share it on your website. Share intelligent content abut you on the website so that people get to know you better
• Share other informative links. If you company deals in sports goods, post links or share articles related to that field. Let your website be like a knowledge portal. There are many interesting things happening in your industry or arena. Share it with your followers and capture their attention in a unique way
• Well, posting a contest on your website is great but how do you get people to come to your website for that contest? Leverage social media presence – tweet, blog, face book etc. to let all your fans, readers and followers know that if they click the shared link, they will be directed to the amazing contest on the website!
• Leverage on Google`s freshness algorithm. It is very essential to post “breaking news” about relevant topics and industry. Use social media networks and share links to your website and announce you are the first company to share this content! Been the first to break the news is as important as letting the world know you are the first one
• Search Engine Optimization cannot be undermined. Make sure your presence on social media is accelerated due to optimization of content ad keywords
Merely been present on social media is a thing of the past! Try thinking out of the box for an accelerated growth.
Internet Marketing Blog of Communication and Brand Value!





