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Is Creating a Face Book Fan Page Enough?

by Paras Singh, Jan 17, 2012

Most of the companies these days have a twitter account and a face book page. Quizzes, comments etc have become a common thing. So, can companies go a step ahead and use face book in a different and unique way to create a buzz and also to add on to the social media marketing strategy? [...]

Interesting and Strategic Ways to increase influx of visitors on your Home Page

by Paras Singh, Jan 13, 2012

Many people talk about interesting websites and aggressive marketing on social media . They think it is enough to drive the customer to their page. Internet world is moving so fast that just by having a presence in the world wide web and been active on face book is now not enough. Companies need to [...]

Small Company, Big Marketing Plan?

by Paras Singh, Jan 13, 2012

Are you a small business? Is your company operating in a smaller industry? Do you think you can compete with the big giants? If yes, read on….. It is said that failure is not a crime but dreaming small is! Why cannot you think of competing with the big giants? If you have skills, talent [...]

Tweet and Improve Your Search Results

by Paras Singh, Jan 9, 2012

With social media marketing in full rage, every company wants to join in n the bandwagon and be a part of social media. Whether LinkedIn, Face book, Twitter etc, companies and people want to be everywhere. Any coverage is great for publicity and forms itself into a fantastic marketing opportunity. Well most of the companies [...]

Are Your Blogs Getting Published and Shared across the Web?

by Paras Singh, Jan 7, 2012

Many company are into content management and blogging is a main part of content enhancement and management! Most of these companies publish their blogs but no one else shares these blogs. Main purpose of publishing the blogs is to for others to share it, forward it etc so that word spreads and marketing happens! Well, [...]

Google’s ‘Boilerplate Anchor Text’ to Filter Sites Having Abundant Back-links

by Paras Singh, Jan 3, 2012

A few changes in the algorithm of Google have been implemented. This has led to the emergence of a new terminology ‘Boilerplate Anchor Text’ that is a completely fresh concept for SEO and link development. Google has simply ousted some previous practices through the ‘Boilerplate Anchor Text’ concept. Now, a webpage will be devalued and [...]

Optimize Your Press Releases

by Paras Singh, Jan 3, 2012

Blogs, articles and website content optimization is a familiar territory for most of us. But when we think of press releases, we think of official and formal way to announce products and services to your customers. It is extremely crucial to optimize content and use keywords so that even press releases pop up on relevant [...]