One of the main disadvantages and probably the single most deterrent for people to use Goggle Plus instead of Facebook or Twitter was the fact that it did not provide any branding or promotional platform for companies, brands, cults, personalities etc. users could create circles and message friends but it ended there. Fans of Google plus have eagerly and patiently waited for a long time for them to launch a platform for business and companies and the wait is finally over! Recently, the makers of Google Plus Pages officially announced the arrival of these business pages! There as a collective sigh of relief from all the brands and companies because they can finally use this platform to promote, advertise and brand their products and services.
These business pages are Google`s take on Facebook or Twitter pages. These pages create a link between customers, fans and the brands themselves. All the stakeholders can be in sync and be connected always. Companies can post their news, new products, latest updates etc via their page. They can also create platforms on this page so that customers, fans and the company itself can have a dialogue, know feedback and post views and opinions so that communication is established and a complete circle is formed.
In order to create this fantastic Google plus page for your company, you will need a personal Google plus profile and you can then choose from many categories like: product, local business, place, company, sports etc. depending on the category, you can be creative and modify the tiny details. One of the best part of creating a Google plus page is that all Google search users can trace your page easily and fast! So footsteps and traffic to your page will automatically increase!
Similar yet Different:
Well, it is imperative to have a personal Google plus profile in order to go ahead and create a fantastic Google plus business page. Personal profile and business page platform is pretty similar but yet so different!
- Unless and until the page is first added to a circle, the page by itself cannot add any one to its circle
- Pages are mainly made for various entities but profiles are usually restricted to people
- Pages have incorporated the plus one button
- Pages cannot receive notifications via email
- Pages cannot participate or play games
- Local pages have special fields that help people find the brands or the business`s physical location
- The de fault privacy setting for business pages is “public”
Fortunately or unfortunately, Google plus is similar and is operational in the same way of Facebook or other social networks. So, Google plus is easy to learn and fast to pick up – life made simple!
